Dynergie

Services

Services

Services

Stratégie de marque
Identité visuelle
UI design

Branding
UI design

Category

Category

Innovation

Clients

Clients

Clients

Gabriel Geneis
Deborah Covinssamy

Gabriel Geneis
Deborah Covinssamy

lead brand design

lead brand design

Création

Laurène Calvez

Laurène Calvez
Nemo Fazakerley

Ui design

Ui design

Laurène Calvez
Nemo Fazakerley

STRATEGY

Bertrand Benichou Theisen
Aline Olivry

YEAR

YEAR

YEAR

2022

Need

Need

Founded in 2006, Dynergie supports project leaders in securing funding and bringing innovative ideas to market. Through a series of brand strategy workshops, an internal survey, and user interviews, we aligned the company’s vision and strategy as it sought to redefine its positioning and brand image. The challenge was to craft a contemporary, digital-first identity that reflects its forward-thinking mindset and innovative approach.

Founded in 2006, Dynergie supports project leaders in securing funding and bringing innovative ideas to market. Through a series of brand strategy workshops, an internal survey, and user interviews, we aligned the company’s vision and strategy as it sought to redefine its positioning and brand image. The challenge was to craft a contemporary, digital-first identity that reflects its forward-thinking mindset and innovative approach.

Creation

Creation

The identity embraces a digital, luminous, and joyful tone, reflected in both the colour palette and the brand’s warm, friendly, and concise voice. This approach also guided the photoshoot I directed, ensuring that the energy and positivity of the team were authentically captured. White space is used generously to create a sense of ease and clarity, enhancing the reading experience on the website—designed in parallel with the brand identity to ensure coherence. Subtle, fluid interactions bring rhythm and light to the interface, highlighting the brand’s contemporary essence through carefully crafted details

The identity embraces a digital, luminous, and joyful tone, reflected in both the colour palette and the brand’s warm, friendly, and concise voice. This approach also guided the photoshoot I directed, ensuring that the energy and positivity of the team were authentically captured. White space is used generously to create a sense of ease and clarity, enhancing the reading experience on the website—designed in parallel with the brand identity to ensure coherence. Subtle, fluid interactions bring rhythm and light to the interface, highlighting the brand’s contemporary essence through carefully crafted details

GABRIEL GENIEIS

Président-directeur général de Dynergie

A big thank you for the work you have done in recent months, I measure all the professionalism and talent it takes to achieve a service of this level, both for the result and for the management of the collaboration.

Contact

Contact

laurene.calvez@gmail.com
(+33) 6 45 76 95 37

laurene.calvez@gmail.com
(+33) 6 45 76 95 37

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